Wednesday, April 23, 2008

Reliance Money to open 20,000 outlets

Mumbai, April 06: Anil Ambani group`s brokerage and financial services firm, Reliance Money plans to double the number of its outlets to 20,000 by the end of this fiscal from the current 10,000, a top official said.

"We are in 4,257 locations presently and plans to enhance our presence to 5,165 centers by this year-end while the total number of outlets will increase to 20,000 during the period," Reliance Money`s chief executive officer, Sudip Bandyopadhyay, told agencies.

The company, which has emerged as one of the leading brokerages in the country in last one-year, had recently hinted at its plans to expand its operations to Bahraian, Doha, Kuwait and Singapore.

Besides, the company is also looking at setting up more outlets in rural-semi urban areas by opening about 7,000 outlets in tier-i and tier-ii cities in next one year, he said.

"More rural outlets would help the company to acquire more customers by making them aware about various products. Large number of customers are now coming from the rural parts of the country and showing interest to know more about equity-related investment products," Bandyopadhyay said.

The company had recently launched a loyalty-card programme, club elite, under which all its customers will earn reward points for all transactions made through the company.

Bureau Report

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